News04.11.2024

πŸ’‘ Reshaping Drug Safety with Innovation – See How iVigee Stays Ahead! πŸ’‘

News

At iVigee, we’re not just responding to the challenges of modern technologyβ€”we’re anticipating them. 🌟 Our CEO, Jan Petracek, captivated the audience at the World Drug Safety Congress in Boston with a compelling analysis of how deepfake technology threatens the core of pharmacovigilance and the bold measures we’re taking to defend the truth. πŸš€

πŸ” Deepfake Risks in Drug Safety: From manipulated patient testimonials to falsified adverse event reports, AI-generated media poses serious threats to evidence-based medicine and the credibility of our entire industry.

πŸ”§ Our Solutions:

  • Advanced AI Detection Tools: We discussed 5 powerful AI tools that can be implemented to combat deepfake manipulation. Tools like Intel's FakeCatcher and Microsoft Video Authenticator are just the beginning of our comprehensive approach.
  • Blockchain for Trust: Suggesting blockchain solutions to create tamper-proof records for ICSR submissions, ensuring integrity and transparency.
  • Enhanced Crisis Management: Preparing vigilance teams to respond swiftly to misinformation through targeted training and comprehensive crisis protocols.

πŸ’‘ Curious about all the advanced tools you may use? 


Download the full presentation: